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Join us at the Elms Winter Wonderland

We’d like to invite you to the Elms Winter Wonderland – a weekend of festive fun with superb deals on new and used BMW and MINI cars along with some great special offers.

On December 6th and 7th, our Elms retailers will be offering five-figure savings on our nearly new stock. Hundreds of used cars will be available, with prices starting from just £4995.

Anyone looking to finance their next car will find huge deposit contributions of up to £12,500 (well, it is nearly Christmas). You can also expect rock-bottom interest rates, with 0% APR on selected vehicles.

Our elf-like sales managers will spread the festive magic with additional bonuses on selected vehicles. We can’t tell you what they are yet because we don’t know ourselves, but they’re going to be spectacular.

While mum and dad think about buying each other a BMW or MINI for Christmas, the kids can enjoy an early Christmas present – free of charge for every child who attends.

If that’s not enough there’s also a £250 John Lewis/Waitrose voucher with every car purchased. It’s our way of saying thank you, and hopefully getting your Christmas off to an exciting start.


The stunning new BMW X6 (pictured) will also make its debut at the event, something no BMW fan will want to miss.

Demand at our Winter Wonderland event is always high, so to secure your place get in touch as soon as possible.

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About Elms Direct Blog

We’re elms Direct, the online arm of Elms Automotive. This blog is the place to catch up with all our news. Whether it’s a special offer on a BMW or MINI, a social event, the latest from one of our sponsored athletes or a sneak preview of a new car, you’ll read about it here first.