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Elms Cambridge welcomes the sensational BMW i8

The brilliant new BMW i8 was given the welcome it deserves at an exclusive preview evening for Elms Cambridge customers on July 18th.


A champagne and canapé reception at Madingley Hall was followed by an exclusive viewing of the car and a four-course dinner. After the meal, BMW GT racing driver Alexander Sims answered questions from guests.

It was a wonderful evening in beautiful surroundings, and the perfect introduction to the new i8 hybrid sports car.

You can see more photos of the event and the incredible new i8 on our Elms Flickr photostream. Thanks to Jamie Andersen Photography for these great shots.


To find out how the new BMW i8 redefines the sports car, contact Elms Cambridge today.

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About Elms Direct Blog

We’re elms Direct, the online arm of Elms Automotive. This blog is the place to catch up with all our news. Whether it’s a special offer on a BMW or MINI, a social event, the latest from one of our sponsored athletes or a sneak preview of a new car, you’ll read about it here first.